As far as hurting your business, I guess it will depend on what you say and how much time you spend on it. I follow some people that are incredibly candid in what they say and seem not to hold back. At the moment I don’t think any clients are following me (at least none that I know of) but even so I will filter what I say and keep it to the point.

One thing that is great about Twitter is the ability to ask a question and almost instantly receive a relevant answer. Like google but with people rather than bots returning the response. I am a new Twitter (maybe just over a month or so) and I have learned sooo much from my peers.

And there are some industry celebrities Twitters who provide a glimpse of their personality, like Eric Meyer’s dark side. It gives them a personality that was otherwise unnoticed. Interesting that the big names rarely tweet about the industry and tend to keep it more personal.