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Having a facebook business page is good for your business. In order to create one, you need to first have a personal facebook account. You log in to your personal facebook account and then click the link to create a business page. The person who creates the page is the administrator.

Let’s say you create a business page, and now you want to have someone else help you edit it. To avoid having them logging into your personal facebook account to do the editing, you need to add them as another administrator to the page.

Many of my clients have set up facebook business pages, and they then approach me to help them customize them – adding custom boxes, photos and banners. On other occasions, a client might ask me to set up a business page for them, and then I need to add them as an additional administrator, so that they can log in and make changes.

Here is the illustrated version of how to add additional administrators to your business page.

I am using my business page as an example.

Step 1: Go to facebook.com and, logged in as the person who created the page, browse to the business page.

Step 2. Click on the edit page link, found under the image on the left. (see image below)

facebook-createadmin1

Step 3: Once you get to the next page, in the right hand column, about halfway down, it lists the administrators of the page, and there is a link for adding a new administrator. Click on that link. (see image below)

facebook-createadmin2

Step 4: If the new administrator is already a facebook friend of yours, just type in their name and select them. If they are not your facebook friend, or don’t have a facebook account, then enter their email address in the field provided “Add Admins Via Email”.

Then click on the blue “Add Admins” button. (see image below)

facebook-createadmin3

The person you have chosen will receive an email notifying them that they have been selected to help administrate the facebook page.

The subject of the email will look like the picture below (but with their name instead of mine and the name of the business page they’ve been added to):

facebook-createadmin4

The body of the email will look similar to the one below (but with different names), and they should click on the link to view the page.

facebook-createadmin5

If they are not already a member of facebook, they will be prompted at that point to create a facebook account. They need to have a personal facebook account in order to administrate the business page. If your chosen administrator already has a facebook account, they can just log in to proceed. If they don’t have a facebook account, then they can click on the link provided to sign up for one.

facebook-createadmin6

And that concludes how to add additional administrators to your facebook business page.

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simplesong1Selling digital products online is a great way to generate nearly passive income. You create the product and then the sale and delivery is automated (depending upon what shopping cart system you are using.) I have musician clients selling mp3’s of their songs online. I know writers and experts selling digital e-books.

Generating passive income is a must for the self employed and creative people in this world. There are only so many billable hours in the day, and it is hard to make a living if you are just billing billable hours.

I decided to experiment with a digital product and adding it to my blog to see how easy the process would be.

Creating A Digital Product

E-books: If you are going to be selling any form of e-book, it is generally delivered as a pdf file. The best software to use to generate the pdf files, in my opinion, is adobe acrobat professional. However, there are free pdf writers available for creative people on a budget. Cute Pdf is an example of a free pdf writing software.

Audio Files: If you are going to be selling mp3 or audio files there are a number of great software options available for recording and generating mp3 files. One free software that I recommend to clients who want to generate vocal audio and not professional music quality is Audacity.

My Journey – bundling audio and pdf: I happened to purchase finale print music software several weeks back and spent a euphoric couple of days experimenting with writing beginner/intermediate piano scores. I was able to save these scores as pdf files by using adobe acrobat professional. Now I have a handful of piano scores suitable for the beginner/intermediate player and so thought to myself, why not bundle a score with mp3 file to sell digitally for this blog example?

First of all, I want people to be able to hear what it sounds like when played. Finale Print Music can generate a digitally produced  audio mp3 file of the music score. I needed to insert the mp3 file in this blog post so that people can hear a sample of the song.  Supplying a sample listen is a great idea for musicians selling mp3 files, or for experts selling audio files. If you are thinking of selling an audio file, I recommend installing the plugin below so that visitors to your site can easily listen to a sample.

WORDPRESS PLUGIN TIP: I installed the following plugin into my wordpress blog so that my audio links would be playable with an audio player.

http://wpaudioplayer.com/download

It generates an audio player just like the one here. Click on it to listen to my Simple Song 1 for the piano.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

If you want to play audio on your blog, I highly recommend wpaudioplayer.

3 Examples of Digital Delivery/E-commerce Options

  1. Option 1: free and the least passive:
    The first option for selling digital products would be to use paypal and then manually email people the product. Setting up a business paypal account is free, and then you can sell products and services online and paypal takes a small percentage of sales. This is the least passive option as you have to manually email people the digital product, but it is free. You can use the steps that I illustrate in this tutorial on adding e-commerce to your blog: http://goffgrafix.com/blog/index.php/2009/04/adding-e-commerce-to-your-blog/ to generate the code for your buy now button and copy and paste it into your blog post. You would then have to manually email the digital product to the customer once you receive notice of the purchase.
  2. Option 2: e-junkie.com
    With e-junkie.com you can sell up to 10 products for only $5/month, and it ties into paypal. Click here to view the complete list of features that e-junkie offers. With e-junkie the process is automated. When a customer clicks the buy now code that e-junkie supplies you, e-junkie will automatically send your customer to a page to download the product when the payment goes through. They will also email the customer a time sensitive link to the product download page.
  3. Option 3: 1shoppingcart.com/marketerschoice.com
    1shoppingcart.com/marketerschoice.com is a robust and comprehensive shopping cart service that offers digital products options, autoresponder capabilities, recurring billing and much more. I use them for my hosting/web design business, so they were the obvious choice, for me, for selling digital products. After I upload my product, the cart generates a buy now link that I can just paste into this blog post below. Voila!

simplesong1
Purchase Simple Song 1 Piano Score for the beginner /intermediate piano player.
$2.75
Score comes bundled with mp3 file.

Listen to the score below:

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Your Experience with selling digital products

Please share your experience with selling digital products. What e-commerce system do you use? Do you sell pdf files? audio files? Is there a software that you have found useful in generating digital products? Please comment below. I look forward to your input.

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adding e-commerce to your blog

by Heather Goff on April 22, 2009

in Blogging, Marketing, Social Media, Tutorials

Adding e-commerce to your blog is easy with paypal. If you have a paypal standard business account, you can easily generate sophisticated “add to cart” or “buy now” or even “donate” and “subscribe” buttons to your blog posts. This is an inexpensive way to add shopping cart options to your blog. This video shows how easy it is to log into your paypal account and generate the code to add a shopping cart button to your blog posts. Paypal takes a percentage of your sales, similar and comparable to other merchant services, but it charges no monthly fees. I recommend paypal to my clients, and, when shopping online, I prefer to check-out with paypal whenever the option is given me. In the video below, I show how easy it is to create e-commerce buttons for your blog.

If you found this tutorial useful, feel free to test the button below and make a donation.


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I have just discovered slide.com. With a slide.com account you can

After a slide show is created you can edit it, remove pictures and re-arrange them by dragging them into the order that you want.

editing images

After you’ve created and saved the slide show – slide.com gives you an embed code that you can copy and paste into your blog.

slideshow-4

Make sure your text editor in your blog is set to HTML tab and not the visual tab, and paste the code in where you want the slide show.

My initial slide show looked like this:

slidecom1

If you don’t want all of the tabs under your slide show, you need to alter the embed code slightly.

The slide show code itself is inbetween <object></object> tags. Look at the code, highlight everything that comes after the closing </object> tag and before the final closing </p> tag, and delete it.

slidecom4

It won’t get rid of the review and star links at the top of the slide show, but it will remove all the black buttons under the slide show.

One thing about slide.com, is that it does not yet have a way to protect your images from having other people download them. My suggestion is to use this tool only on images that you don’t mind having people review and download. This is a social media slide show tool, and is meant for blog posts that invite discussion.

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7 online services that I find invaluable

by Heather Goff on March 14, 2009

in useful info

There are a handful of online services that I find myself using on a weekly basis that are invaluable to my business. Every time I use them, I feel a sense of gratitude, and the thought,  “this is really making my life easier,” bubbles up in my brain.

I want to share them with you.

FREE SERVICES (with upgrades)

  1. yousendit.com
    Need to send a file that is too large to e-mail? With yousendit.com you can send unlimited 2GB files and folders.
  2. altertra.com
    Alertra is a website monitoring service. I use its spot check to see if a website is being connected to globally. It will show you the connectivity of your website from locations around the world and how long it took them to connect to your site.
  3. ipchicken.com
    Go to ipchicken.com and it will show you your current IP address.
  4. domaintools.com
    I use domaintools.com to look up where a website is registered and hosted. Often my clients don’t remember where they registered their domain names, and domaintools.com is an easy way to look up the information.
  5. tweetlater.com
    I have set up tweetlater to email me replies to my tweets and also tweets with keywords that interest me. On days where I don’t have time to log into twitter, I can still stay somewhat connected.

SUBSCRIPTION SERVICES

  1. browsercam.com
    I use browsercam’s remote access to test websites that I am developing on different platforms and browsers.
  2. lynda.com
    lynda.com offers tutorials on every software that you can imagine. This is the best source for software tutorials that I have found.

Is there an online service that you use? that helps your productivity and that you swear by? Please share in the comments area.

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what gifts does your work bring?

by Heather Goff on March 6, 2009

in Website design

img_3369As I was walking the dog this morning, I looked up and the sun broke through the herring bone clouds. The wind blowing across the snow covered field had lost its bitter edge and hinted at a thaw. I thought how beautiful it was, and then how grateful I was for my dog. If I didn’t have the chore of walking the dog, I would not have experienced the hint of spring in the air this morning. If I hadn’t bundled up to take the dog out for his last walk in the night, I would not have noticed how brilliant the stars were.
What seems like an onerous chore is in fact a door that opens to some enriching moments.

My work can be like that too. I have had projects given to me that at first glance seem tedious, but once completed I realize that they have been a vehicle for an incredible journey. They end up teaching me new things, introducing me to new people, challenging me to learn. Each website that I design and/or program has brought me gifts. I am very grateful for the work that I do.

Have you had experiences where something that you dragged your heals at, or dreaded, ended up being a blessing?

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